Big news today… I’m very excited to share that Horn Group has merged with Finn Partners! Together, we combine our people, ideas, skills and gravitas to make a difference for our clients, employees and the tech industry. Horn Group clients will greatly benefit from Finn’s (www.finnpartners.com) exceptional digital team, consumer tech, corporate affairs, lobbying expertise, and extensive resources and talent, all on a global scale. In fact, Finn’s approach to digital communications and client service mirrors our own.
Similarly, Finn Partners will benefit from Horn Group’s expertise in the enterprise B2B space, as well as our coveted experience in the adtech and digital media sectors. Finn also benefits from Horn Group’s iconic tech PR brand, and notable network of relationships with the tech industry’s top executives and influencers. Finn will keep the Horn Group brand for this reason, and all the goodness, pride, passion and results behind it.
After 24 years serving as Horn Group’s Founder, CEO and President, this is obviously a huge decision, and one that I’ve made very carefully, and with tremendous confidence. Finn Partners is an agency on the move. As a top 10 U.S. independent PR firm, their Technology practice is their largest. With the addition of Horn Group, it will expand to 100 people and $20 million. As part of this next chapter, I will be Managing Partner of Finn’s Tech Practice focused on uncovering and helping the most innovative companies achieve their goals. My incredible executive team and our employees in San Francisco and New York will combine with Finn Partners’ teams in those locations, respectively, in the coming months.
At the end of the day, Horn Group’s legacy is the employees and companies we have worked with over the years. Finn’s entrepreneurial spirit, culture and values are very similar to ours – something that many of you know is vitally important to me. It will be a joy to continue this journey with our now combined team, helping to bring the world’s most innovative companies’ stories to life with the best professionals in the business.
